Plan an integrated digital marketing strategy across search, paid, email, social and content, and measure what each channel contributes.

Plan, produce and repurpose content on a steady schedule with a simple system instead of last-minute posting.

Grow an email list of people who actually want to hear from you, with signup offers and welcome emails that fit your business.

Diagnose and improve landing pages so visitors understand the offer quickly and know what to do next.

Put into words what your business does, for whom and why it is different — and use that message consistently everywhere.

Design and optimize sales funnels that turn cold traffic into paying customers automatically.

The core working skills of a marketing generalist: positioning, channels, campaigns, content, measurement and budget.

Practical keyword research, on-page audits and a repeatable SEO process you can run on any site, not generic SEO theory.

Learn how search engines rank pages and how to improve your site through keyword research, on-page, technical and local SEO.

Learn the fundamentals of search engine optimisation and how to plan, execute, and measure an SEO program end to end.

Built around a repeatable framework you apply to your own offer as you go, so you finish with your own drafted copy, not just theory.

Turn your expertise into a content machine that drives traffic, builds authority, and supports sales.

Build a brand that people remember, trust, and choose over the competition.

Practical walkthroughs of Meta Ads Manager and YouTube ads: campaign structure, targeting, creative, and the metrics and rules for deciding…

Plan, launch and measure Facebook and Instagram ad campaigns aimed at leads and sales.

Plan and run small paid social campaigns with clear objectives, sensible budgets and tracking you can trust.

Master every major social media platform and build a brand presence that attracts followers, drives engagement, and converts into real…

Grow your business on Instagram with a proven strategy for content, reach, and conversions.

Tap into TikTok's massive reach and algorithm-driven growth engine.

Build a YouTube channel that grows, engages, and supports sales.

Plan, run, and scale influencer partnerships strategically, from creator vetting and briefs through measurement, paid amplification, and…

Coordinate paid creator partnerships end to end: sourcing and vetting, rates and usage rights, briefs and approvals, creator ads, tracking,…

Master list building, segmentation, automation, deliverability, and optimization to run email as a reliable revenue channel.

Build an email list from scratch and write campaigns that get opened, clicked, and converted.

A self-paced course that walks you through building an affiliate review site from niche selection to tracking and scaling.

Learn how affiliate marketing works: recommending other companies' products and earning commission on qualifying sales.

A practical course on driving ecommerce traffic across channels and converting more of it into orders.

Run the day-to-day of selling inside social platforms: shop setup and catalog, shoppable content, live shopping, creators, customer…

Learn how retail media networks work and how to compete for visibility and sales on the digital shelf.

A hands-on guide to researching, building and activating customer journey maps that drive real change.

A practical guide to measuring marketing performance, understanding attribution and incrementality, and reporting ROI credibly.